Inside Philanthropy: “Relevant to the Moment.” How Can Arts Organizations Engage Affluent Young Donors?

Inside Philanthropy: “Relevant to the Moment.” How Can Arts Organizations Engage Affluent Young Donors?

Mike Scutari, December 15, 2020

Compelling millennial techies or Generation X heirs on the receiving end of the greatest intergenerational wealth transfer in history to cut checks to museums was a tall order before the events of 2020 centered donors’ attention on global health, food insecurity and racial justice. Now, the task seems especially daunting—a recent survey from Eagle Hill Consulting found that more than one-third of Americans plan to cut back on their charitable giving or not give at all in 2021.

It’s against this backdrop that the AFF convened its 2020 Annual Summit last week, bringing together an impressive lineup of speakers to discuss how cultural communities can invest in new models of philanthropy, boost engagement and financial support for the arts, and reimagine the sector to appeal to a unique and affluent class of rising donors. READ MORE…